AI Insights · Timothy · October 2023
Top 5 Fitness and Weight Loss Programs on iOS in the US Q3 2023
Discover the performance of the top fitness and weight loss apps on iOS in the US during Q3 2023, including trends in downloads, revenue, and active users.
In the third quarter of 2023, the top five fitness and weight loss programs on the iOS platform in the United States showcased varying trends in downloads, revenue, and weekly active users. Here's a detailed look at their performance.
MyFitnessPal: Calorie Counter saw a consistent revenue stream, peaking at around $2M in late June and gradually declining to approximately $1.7M by the end of September. Downloads fluctuated, reaching a low of about 67K in late August but rebounding to nearly 93K by the end of September. Weekly active users saw a slight decline from approximately 3M in late June to 2.7M by the end of the quarter.
onX Hunt: GPS Hunting Maps experienced a significant increase in revenue, starting from around $730K in late June and peaking at approximately $1.5M by the end of September. Downloads showed a steady upward trend, from around 10K in late June to about 26K in late September. Weekly active users also increased, from approximately 65K in late June to around 85K by the end of the quarter.
AllTrails: Hike, Bike & Run had a mixed quarter. Revenue started at around $990K in late June, fluctuating and eventually settling at about $600K by the end of September. Downloads showed a gradual decline from approximately 84K in late June to around 45K in late September. Weekly active users decreased from about 307K in late June to around 245K by the end of the quarter.
Strava: Run, Bike, Hike saw revenue peaking at around $1M in late July, then gradually decreasing to approximately $695K by the end of September. Downloads remained relatively stable, starting at around 37K in late June and ending at about 29K by the end of September. Weekly active users remained consistent, starting at approximately 865K in late June and ending at around 853K by the end of the quarter.
Peloton: Fitness & Workouts experienced slight fluctuations in revenue, starting at around $730K in late June and ending at approximately $727K by the end of September. Downloads saw a decline from around 32K in late June to about 25K by the end of September. Weekly active users remained relatively stable, with a slight increase from approximately 308K in late June to around 325K by the end of the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.
